Selecting the right matches for your Top X game is essential for maximizing engagement and keeping the game exciting for users. Here are some key guidelines to consider when choosing matches for your Top X feature.
1. Focus on High-Scoring Matches
Aim for matches that are likely to have high scores, as these tend to generate a lot of interest. Ideally, select games featuring big teams that may be off-form, as these teams often score and concede a lot of goals. High-profile teams, even when not performing at their best, still tend to draw attention and increase user participation. Avoid matches with a history of low-scoring results or repeated outcomes (e.g., a rivalry that consistently ends in low-scoring ties like Liverpool vs. Chelsea).
2. Mid-Table Clashes from Foreign Competitions
To create variety, consider including one mid-table clash between well-known but under-the-radar teams from a foreign competition. For example, a game like Sevilla vs. Celta Vigo in La Liga offers balance—these teams are recognizable, but they don't always dominate the spotlight, making their games unpredictable and appealing to users who enjoy a bit of a challenge.
3. Consider the Interest Level in Local Markets
If your market is outside the Big 5 football countries (England, Spain, Germany, Italy, France), it’s a good idea to include matches from the top five leagues. These leagues consistently draw attention, regardless of location. Including matches from Premier League, La Liga, Serie A, Bundesliga, or Ligue 1 ensures that your game appeals to a broader audience, even if you operate in smaller markets. You can use local darbies for Match Quizzes instead. This way you get the best of both worlds.
4. Leverage Predictability of the Top 5 Competitions
The Top 5 European leagues tend to have more stable schedules compared to local or smaller tournaments. Matches in these leagues are less likely to be postponed or rescheduled, making it easier for you to plan ahead and set up games in advance. However, keep in mind that larger clubs tend to have matches postponed more often due to their deep runs in domestic cups or international tournaments. Be cautious when scheduling games involving top teams as their fixtures are more likely to change.
Further Reading
- Learn more about our Top X Feature - Top X Display Guidelines, Regularity, Prize, Rules & Sponsorship