Offering attractive prizes is essential for boosting participation, especially during the initial launch of your Top X game. Since correctly predicting the outcomes of multiple matches is a difficult task, a significant prize will serve as a strong motivator and help draw users in. An enticing prize structure can also create excitement, keep users engaged, and enhance the overall appeal of the game.
1. Start with Large, Attention-Grabbing Prizes
For Top X games, it’s important to offer substantial prizes to gain initial traction and since it's very difficult to win. High-value prizes, such as luxury cars or large cash rewards (ranging from 75,000 EUR to 100,000 EUR), can significantly boost participation and generate buzz around the game. Large prizes emphasize the importance of the game and create a sense of urgency and excitement among participants.
2. Match Difficulty and Prize Frequency
The number of matches chosen in the Top X game significantly impacts how often users win. For example:
- 6 matches: Expect a winner occasionally, maybe once per season or every 2-3 seasons.
- 7 matches: Winning becomes close to impossible, making it an even more exciting and high-stakes challenge. In this case, larger and more prestigious prizes become even more attractive, as users feel they are competing for something truly valuable.
3. Insure Your Prizes for Risk-Free Payouts
Given the difficulty of winning a Top X contest, especially when predicting 6 or more matches, it’s wise to insure your prizes. Insuring the prize means that for a relatively low fee (a few hundred euros), you or your sponsor won’t bear the financial burden if someone wins the jackpot. This ensures that offering a large, attention-grabbing prize doesn’t carry a financial risk, making it easier to maintain high engagement with less worry about payout obligations.
4. Sponsored Prizes for Added Appeal
Consider collaborating with sponsors to offer highly desirable prizes at lower costs to your business. Sponsored prizes can range from luxury cars(a high-value reward since the game is nearly impossible to win) to experiences like vacations, and they bring added brand visibility for the sponsor while keeping your prize offering attractive.
Further Reading
- Learn more about our Top X Feature - Top X Display Guidelines, Notes on Picking Matches, Regularity, Rules & Sponsorship