Determining how often to run Match Quizzes is key to keeping users engaged. Striking a balance between offering enough quizzes to maintain excitement and avoiding user fatigue is crucial to sustaining long-term engagement.
Regularity Tips
For optimal engagement, it is recommended to run 1-2 Match Quiz games at a time. This allows users to focus on the available games without feeling overwhelmed by too many options. It also helps build anticipation for upcoming matches. Major events such as Champions League or key domestic league matches can be added 5-7 days in advance to maximize excitement and participation.
During international breaks or slower periods, you can choose to run games over longer time frames, such as two weeks. However, this should be done sparingly to maintain the game's appeal. Extended game durations work best for marquee matches or international tournaments, where fans are highly engaged. Regular weekly matches should stick to a tighter 5-7 day window to keep the experience fresh and dynamic.
Additionally, it's important to monitor participation rates. If users begin to show signs of fatigue (lower engagement or participation), consider scaling back the number of games or offering quizzes for high-interest matches only.
Further Reading
- Learn more about our Match Quiz Feature - Match Quiz Display Guidelines, Notes on Picking Matches, Prize, Rules & Sponsorship